Gamification of a Concentration Camp

This is the most shocking, yet insightful example of applying game elements to elicit the desired behaviour from the participant. This child was shielded from tragic consequences because survival was turned into a game of hide and seek.

Life Is Beautiful (Italian: La vita è bella [la ˈviːta ɛ bˈbɛlla]) is a 1997 Italian comedy-drama film directed by and starring Roberto Benigni, who co-wrote the film with Vincenzo Cerami. Benigni plays Guido Orefice, a Jewish Italian book shop owner, who employs his fertile imagination to shield his son from the horrors of internment in a Nazi concentration camp. The film was partially inspired by the book In the End, I Beat Hitler by Rubino Romeo Salmonì and by Benigni’s father, who spent two years in a German labour camp during World War II.

The film was a critical and financial success, despite criticisms of using the subject matter for comedic purposes. It won the Grand Prix at the 1998 Cannes Film Festival, nine David di Donatello Awards, including Best Film, in Italy, and three Academy Awards, including Best Actor for Benigni.