Gamification of ecology

Zero Waste Challenge

Could you live without your Garbage Bin? The Zero Waste challenge is to not use your Garbage Bin anymore. No more plastic, only organic waste into a compost pile. The aim is to: Refuse, reduce, recover, reuse and recycle.

I just read an article by a participant who explains her motivation using Octalysis and Hooked Frameworks. She explains three ways the game, to stop using her Garbage bin, was motivating:

“The Reward of the Tribe”, meaning how one experience is making us feel accepted and included in a community …
“The Reward of the Hunt”, meaning how, by staging levels, objectives and challenges, by using scarcity or popularity trigger, you’re able to create an adventure toward product ownership and the satisfaction of searching for it …
“The Reward of the Self”, meaning how one experience is giving you a sense of accomplishment and self-development, like when you just finished your To Do List and that you feel at ease, competent and pleased with yourself.

Source: “Green gamification”. – MeetMangrove – Medium
Applying the Hooked Model to ecology.